Exploration
Word Building Exercise to layout all research, interviews and assumptions on one page.
Adventurous
Risky
Ownership
Budgeting
Choices
Mindful
- Bad
- Good
Apathy
Social
Accomplishment
Satisfaction
Heartful Cooking
Creativity
Self Esteem
Self sufficient
Experience
Productive
Busy
Control
Mom
Curator
Fulfilment
Expression
Expensive
Problem Areas
Choosing a suitable recipe
01.
Following a new recipe
02.
Picking out Groceries
03.
Project Goal
For better cooking
Help users discover and get exact recipes for their needs.
Goal 1
Learning + Shopping = Gusteau's
Enable users to interact and learn from curated courses.
Goal 2
Help users shop exact Items and quantities for their needs.
Goal 3
Home "Restaurant" Style Food
Learning
Shopping
How can I help users make this at their convenience.
UI Spotlight
Escaping at Convenience
Recreate the feeling of Escaping a food timetable and feeling comfortable in unexplored recipes.
Unearthing a part of You
it was to recreate the experience, not of checking off a list, but of discovering something I needed.
Personalization in every Portion
What is food if its standardized for everyone and not a form of individual expression?
Learning 101: Always ask Questions
Use q/a timestamps to Notify user of places where others faced a problem in a class.
User Persona - for Bachelors
how can i be more self sufficient.
I feel overwhelmed at the end of the day.
There are so many choices what do i want to pick.
Im wasting time on elaborate recipes.
I always have something i need to do later.
Think & Feel
Find beginner level recipes that are quick on the go.
Who
A Bachelor who wants to learn cooking and explore cuisines in seamless manner.
What
Learning to cook and
make shopping easier.
Seeing Instagram pages that I'm trying to be a part of.
Friends posting and talking around me.
Feeling hungry after seeing a new recipe on pinterest
Watching loads of YouTube.
SEE
SEE
Hear
Hears colleagues quitting diets due to the work/ time it takes to prepare.
Hears of food getting wasted because the servings were too much.
Say & Do
Reading food blogs and recipe websites.
Im making unhealthy recipe from leftovers at the fridge.
I need to clean these vegetables and store.
See pictures on google/ Pinterest of dishes they like.
I don't know how to pick fruits, I'm going to pretend like I know how.
Ask friends for recommendations for food and for reasonably priced products.
Pain
Picking right amount of serving
Difficult/ anxious if my skill is enough to make a recipe
Hard to find some ingredients
Takes a lot of work to prep food before cooking.
Gain
Getting mentored.
Picking right quantity of food.
Showcase skills to peers.
Feel more productive
Information Architecture Overview
I organized all the required screens from the user flow into a network.
Home
Continue watching
Your List
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Calender
Cart
Quick Picks
Gusteau's
Search
Learning
Profile
Course page
Photo/ video
Search
Suggestions
Image Search
Popular
Description
Cuisine
Progress bar
Chef Name
Lectures
Details
Notes
Q/A
CTA
Video
Profile Illustrations
Name
Settings
Cuisines you follow
Payments and purchases
History
Settings
Information Architecture
Simplifying this complex Information architecture into bite-sized chunks.
